How good is it to be Stumbled Upon?

StumbleUpon is a free tool that you can use to help launch your viral campaign. Visit stumbleUpon to find out more.

I “stumbled” across this site today http://onemorelevel.com/games3/double-wires.swf

How effective is it? Well our Spam game has been linked to by over 4,000 websites. StumbleUpon was the tenth highest referrer. So not bad at all assuming this is legitimate traffic.

Spam hits the big time

Our SPAM campaign has received over one million visits in sixteen days. This game was not commercially advertised and is currently not linked to any existing SPAM websites. The site simply did not exist before the 12th of February. What a result!

I would like to thank everyone who added or hyperlinked the campaign to their websites or blogs.

Thanks also go to Chris for of all the help with the MemeCounter.com tracking.

Chopped Pork and Ham Game

I’m very proud to launch our first campaign for SPAM ®. As you can hear – No more annoying theme tunes on our games until you want to load them. Nice work Rob.



The following are parts of a press release sent to NMA. Will any of it make the magazine?

‘One of the most challenging aspects of building this campaign was the communication between all of the relevant parties. Every time we used the word ‘SPAM’ in any of our emails we began to question if the content would ever reach its intended recipient.’

And

‘To promote the game in our email footers we have had to purchase ChoppedPorkAndHamGame.co.uk. Can you imagine the consequences of all of our emails having SpamSpamSpamSpam at the bottom?’

Well I though it was interesting anyway!

Check out www.SpamSpamSpamSpam.co.uk or www.ChoppedPorkAndHamGame.co.uk to see the full campaign.

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