Tuesday, July 27, 2010

Kong sold

I think the following is massively important to our industry and a sign of the times...

http://www.casualgaming.biz/news/30344/GameStop-bags-Kongregate

"In what can only be described as a hugely significant move, video games retailer GameStop has acquired leading online Flash games portal Kongregate. The website boasts in the region of 10m users and is one of the most important players in the increasingly significant casual games sector.

Kongregate will now act as a wholly owned subsidiary of the retailer.

The deal will also allow GameStop to evolve its website from a pure e-commerce portal to one that actually hosts a huge amount of game content. Kongregate is widely regarded as having some of the very best free-to-play titles on the internet – ironic, really, seeing as it’s the rise of such portals that has asked some of the most serious questions put to traditional retail."